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Subject: Using infographics

WEditor profile
WEditor wrote on Jan 12, 2012

In 24 hours I have come across two charities using infographics to get their message across

Of course there are lots of examples of research being presented in this way but I'd not seen charities using this tool. Are there other examples out there (good and bad)? Does anyone have any advice for those wanting to produce infographics for the first time? There isn't a how to do infographics guide written yet - maybe someone could start one?

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WEditor profile
WEditor wrote on Jan 12, 2012

Thanks to @crowdfunduk for sharing this: 10 awesome free tools to make infographics

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WEditor profile
WEditor wrote on Jan 13, 2012

And to @depauluk for highlighting this list of fundraising-related infographics on the UK Fundraising site. So many inspiring examples.

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ConsultantMGW profile
ConsultantMGW wrote on Jan 25, 2012

Oh, I adore infographics :)

Yes - everybody should use them!

Two of my favourite examples (from statisticians rather than charities):

Information is Beautiful (my friend bought me the book for Christmas!) - which really highlights why information is best delivered visually.

Hans Rosling on Development Statistics - which seriously challenges our perception of 'first world'.

I think local charities struggle a bit with stats. INGOs have always been fairly good at it in comparison, and there's some crazy technology out there now for putting together funky graphics, but amongst local organisations there's still a lot of fear. It's seen as a bit of a 'fad', or 'not serious'. Possibly because many organisations struggle to collect core data in order to generate accurate stats.

Anyway. Infographics can be so simple, yet say so much in a lasting, visual way. Brilliant stuff.

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